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Tag - eco certification

Green Hotel Bookings Made Easy

Sunshine falling on tropical green palm leaves

How to find a green hotel?

What do you do if you prefer to stay at a hotel that cares about its employees, the community it operates in, and the natural surroundings? You may have stayed at such a hotel before, you may have friends who can recommend hotels to you, but there are only so many places you can cover by first or second hand experiences.

There are plenty of results if you make a generic search for sustainable hotels on google, and there are plenty of national and international organizations that certify hotels that care. But how do the hotels and certification organizations define being sustainable? The criteria applied vary greatly. And they should, because the relevance of sustainable practices vary according to the type of hotel and the natural and societal environment it operates in.

To help you through the jungle of green hotels, luckily there are great resources that help you find the accommodation you want and inform you on their sustainable practices. The green hotel search engines will quickly help you to locate sustainable hotels in your desired area.

Sustainable hotel search engines

Here is a list of online and worldwide sustainable hotel databases to get you quickly started:

Eco Hotels of the World 

A worldwide database of eco-hotels that are given a score from 1-5 Eco-Stars. The stars are given based on a rating form submitted by the hotel. The focus is mainly on environmental sustainability. For each hotel, you can see their green ratings and practices on five different criteria: Energy, water, disposal, eco-active, and protection.

Update: Eco Hotels of the World is now shut down.

Environmentally Friendly Hotels 

A worldwide database and guide to sustainable hotels. 1-7 green leaves are given based on how many of 30 “green attributes” the hotel fulfills. The checklist of the green attributes is submitted by the accommodation supplier. The focus is primarily on environmental sustainability.
Environmentally Friendly Hotels

BookDifferent 

A hotel booking database which shows the carbon footprint of hotels and indicates whether they are certified by one of the major sustainability certification schemes. The carbon footprint is calculated according to a formula developed by Breda University of Applied Sciences (NHTV), BookDifferent, and partners from the Dutch tourism sector. The formula considers emission heavy facilities such as air-condition, swimming pools, and saunas. BookDifferent has both green and “ordinary” hotels. Their database is based on that of Booking.com, and they give a price guarantee on their hotels. About half of BookDifferent’s profit goes to a charity chosen by you.

TripAdvisor 

TripAdvisor's GreenLeadersYes, you read right. Tripadvisor has launched its “Green Leaders” programme. Hotels receive bronze, silver, gold or platinum according to their efforts. Hotels have to apply themselves and make data available on their efforts on sustainability. Tripadvisor may receive feedback from users who have stayed at Green Leader hotels, and external audits will be made at properties also.

It is unclear whether all properties will be audited before being given a badge. Once you have searched for a destination on TripAdvisor, you will see a filter where one of the categories is “Style”. If you click “See all”, you may find that there is a “Green” option you can tick (only if there are green options at the selected destination).

It’s a Green Green World 

Also known as GGW, this website invites hotel properties to list their own green initiatives by filling out a form. GGW will then feature the hotel along with the information provided on the website. There is no rating given and no auditing. The GGW includes hotels from all over the world. The focus is on environmental sustainability.

Update: It’s a Green Green World is now shut down.

BGreener

This website focuses on the Indonesian island of Bali. BGreener suggests green hotels, travel tips and consultancy on sustainable travel. The featured hotels promise to deliver the most enriching travel experiences, focusing on a select group of hotels that truly care about their travelers, their staff, and the environmental and social surroundings they work in. BGreener has each partner fill out a questionnaire on what makes their accommodation experience unique as a result of their sustainability benefits, efforts, and awards. In this way, travelers will know what to expect in terms of green experiences and practices.

BGreener has developed a sustainability section for hotels and suppliers in the hospitality industry, a peer-to-peer sharing platform for simple tips and best practices on social and environmental sustainability in tourism. Here you can find amazing (and free!) webinars and podcasts with international industry leaders sharing their insights and tips on sustainable tourism management.

GreenHotelWorld

GreenHotelWorldGreenHotelWorld is an online booking platform for green hotels worldwide. When you make a hotel search on the website, you can see which sustainable practices each hotel carries out. It is possible to filter the hotels according to their “green practices” such as environmental protection, social responsibility, local resources, cultural heritage, and third party certification status. If your chosen hotel has not been green certified by one of the many eco-certification labels GHW works with, the company has teamed up with myclimate to offset the carbon footprint of your stay. The search results are based on the Expedia hotel search engine, and GreenHotelWorld offers a price guarantee for a vast number of the hotels on offer.

There is no excuse not to book a green hotel!

Find more eco-hotel platforms and tips on how to be a green traveler on The Dharma Trails’ Where to find Eco Accommodation.

Now that we have walked you through these online tools for finding sustainable hotels, there is no excuse not to use one of them. These green hotel platforms will enable you to find your responsible accommodation providers from small family owned lodges to large luxury hotels. Remember to give feedback to the hotels and the booking platforms on your experience, so they can keep their databases up to date and help other travelers find high quality green hotels that care about their social and natural surroundings.

Did we forget a green booking engine? Please let us know and we will update our list.

Why Hotel Eco-Labels Don’t Work

Sun umbrella made from natural materials such as wood and straw.
Hotel Eco-Label Schemes

It is no secret that hotels are increasingly becoming aware that following the principles and guidelines of sustainable tourism has positive effects on staff satisfaction, energy and water consumption, brand appreciation, and customer feedback.

There are a number of organizations that provide free or paid sustainability management tools and assist with marketing the hotel as “green” or “responsible”. The extensive amount of sustainable tourism certification schemes can also serve as pointers for travelers to find the hotel they are looking for. This list from DestiNet will give you an excellent overview of the various sustainable tourism certification schemes worldwide and their individual focus. The list is not complete. In fact, according to Green Hotels Association there are currently around 800 eco/green/sustainable hotel certification organizations worldwide ranging from a local-regional scope to a global one.

Challenges of eco-certification of hotels

Here we outline some of the major challenges related to hotel eco-labels and green certification:

Figure showing issues and challenges of hotel eco-labels and hotel sustainability certification schemes

Understanding the Sustainable Hotel Certification Schemes

It gets a little complicated though, when you find out that each provider of these services has its own sustainability definitions, criteria, monitoring, and accreditation methods. One scheme might only consider environmental sustainability, while others include social and economic aspects also. The importance of certain sustainability aspects will vary from setting to setting. For example, supporting wildlife protection is less important in a London hotel compared to a rainforest lodge in the Amazonas. Sustainability schemes give medals, green leaves, palms or sometimes stars. How do you compare them? Additionally, some organizations include third party accreditation where an external expert audits the hotel’s position on formal criteria, while others are merely based on self-monitoring and evaluation according to a checklist.  As the services of the sustainability management organizations wary greatly in scope and focus, so do their fees for participation.

Consequently, if you want to understand how and why a particular hotel is certified, you will have to closely read through the selection criteria and score systems of the organizations that give certifications.

Why some hotels do not want to be certified by sustainability organizations

It is not uncommon to find hotels that don’t want to market themselves as environmentally friendly or be part of a tourism sustainability scheme. This is sometimes because they don’t want their hotel to be associated and grouped with other hotels that don’t match their own standards and efforts on sustainability. In other words, the most dedicated hotels feel they are so far ahead of the pack that they see themselves in another sustainability league. Theses hotels would much rather be featured in The National Geographic or win a green hotel award for their efforts on sustainability, rather than be included in a “weak” group of sustainable hotels where the bar is too low.

I have inspected hotels that score high on certain sustainability schemes, yet with no sign of commitment beyond the standard request of guests to reuse towels and bed-linen. I have also inspected hotels with no accreditation or available information on their sustainability efforts where sustainability was clearly an integral part of the management of the hotel.

Green Hotels Association offers a stark critique of certification schemes, saying that

Certification is very expensive and very time consuming. The certifying entity will want you to recertify every year or at least every other year—again spending thousands of dollars and many long hours.

and

We believe a much better choice is to use the money you would spend on certification to improve the quality of the stay…

Small hotels don’t have resources to be certified

To be certified by a sustainability organization takes time and it costs money. Not all hotels can spend resources on assessing, monitoring, evaluating, and setting up environmental policies for their property. Even though many of the certification schemes will offer lower participation prices for small hotels, this might not be where a small hotel, lodge, guesthouse, or homestay wants to spend its money. This means that a lot of the smaller hotels will never appear if you search for eco-certified hotels.

This is a shame, since many smaller accommodation providers quite often are much more environmentally and socially sustainable than their bigger counterparts. For example, “leakage” is not a big issue in small family-owned hotels. Compared to big hotels and hotel groups, small accommodation providers are more likely to…

  • be locally owned
  • hire local staff
  • buy local food and goods
  • use less resources in the construction of the hotel
  • generate less waste
  • use less water and electricity

In contrast, an international luxury hotel will put more stress on the local environment due to much higher overall consumption (watering gardens, air-conditons, spas, pools etc.), and it will generally have to import goods and staff to maintain its international standards.

Easier identification and easier booking of eco-hotels

The good news is that more and more 4-5 star hotels and international hotel chains have become aware of their environmental and social impact and now work to implement sustainability into the management and operation of their hotels. The availability of green and responsible hotels is therefore steadily increasing, with or without certification schemes.

New services for finding hotels, reading about their efforts, and giving overviews of their certifications and sustainability awards are already there or in the making. This makes it much easier for travelers to find eco-hotels at any desired destination.

Check in on Beachmeter.com later, as we return with a guide on how to find a sustainable hotel.